Your current location:AUTOLUO / News Center / [Interview] Mr. Zhou, the CEO of Luosheng Group, remains true to his original intention and is a staunch advocate of the spirit of manufacturing
2022-11-23 14:21:31
In the current automotive parts market, chassis components have always played an important role. However, with the promotion of various policies and changes in consumers' familiarity with products, the advantages and disadvantages of automotive parts products will become increasingly apparent. However, Luosheng Group has always adhered to the core of "high quality", focusing on automotive chassis components, positioning itself in the high-end market, combining online and offline, emphasizing diversified promotion channels, and with professional knowledge and a focused attitude, has withstood the test of the market and steadily moved forward in chaos. As the fundamental part of a car, the chassis is the key to carrying the entire vehicle, and the quality of the chassis directly affects many aspects of the car's handling, comfort, safety, etc. Therefore, when evaluating whether a car model is excellent, the chassis is an essential consideration. What makes Luosheng Group stand out in the market and become a trusted Chinese chassis component "quality manufacturing" brand by channels and users?
Today, we had the privilege of interviewing Mr. Zhou, the founder of Luosheng Group, to gain a deeper understanding of this national brand.
Luosheng Group was founded in 1998, focusing on the research and development, integration, and sales of automotive chassis components. It has become a six series integrated automotive chassis component base. After more than 20 years of research and accumulation, we have integrated 6 series of automotive bearings, automotive ball cages, automotive suspensions, automotive rubber parts, automotive shock absorbers, and automotive brakes. The passenger car coverage rate can reach up to 95%, and we have built a service system tailored for the Chinese automotive aftermarket. As of now, more than 20 provincial-level operation centers have been established in China, with over 100 exclusive stores and more than 3000 distributors. In addition to being fully supplied domestically, the product is also exported to Europe, America, Australia, and South Korea. Luosheng Group always adheres to the principle of "quality as the foundation of life, culture as the source of confidence", striving to promote the beauty of Chinese "manufacturing", showcase Chinese "quality" manufacturing products, and create Chinese "smart" manufacturing brands!
Quality assurance, striving for excellence
Among the three major components of a car, the quality of the chassis affects the comfort, handling, and driving stability of the car, and also to some extent affects the safety of the car. The chassis is one of the most important structures of a car, and its performance directly affects the vehicle's handling and driving stability. The automobile chassis is a whole that includes many systems, including steering system, braking system, transmission system, suspension system, etc. It is divided into two types: bearing type and non bearing type. The passenger cars we usually use have lightweight load-bearing structures, simple structures, and low manufacturing costs, so they are used more frequently.
Mr. Zhou introduced, "The handling, stability, and comfort of a car are closely related to the chassis. Whether a car is good or not, the chassis is very important. The chassis is like the skeleton of the human body, supporting and installing other parts and configurations to form the overall shape and ensure the normal movement and driving of the car. Therefore, the mechanical quality of the chassis determines the basic quality of a car and the decisive factor in its handling performance. Luosheng Group is well aware of this. Over the years, the company has continuously increased its research and design of chassis components, coordinated control and optimization parameters, coordinated the four major systems of the chassis, and achieved quality upgrades through technological breakthroughs. Luosheng Group continues to hone its chassis technology and is committed to providing consumers with more quality products and better handling performance. Excellent driving experience, with 'high quality' The development concept, as an important lever for comprehensive upgrading and development, adopts the original factory 1:1 production standard, introduces classic formulas from Canadian famous teachers, synthesizes 7 imported raw materials internally, increases wear resistance and is more practical. It uses forging manufacturing process equipment, standard bearing steel raw materials, and CNC machine tools for production, achieving a dual guarantee of "quality" and "quality"
Based on the field, focus on service
So, what is the magic weapon that Luosheng Group can use to win in the ever-changing market?
Mr. Zhou introduced, "In recent years, in the competitive landscape of the entire automotive parts industry, the scale and types of enterprises have become diversified. Small scale parts manufacturing enterprises are mainly composed of a large number of small-scale parts supply enterprises, relying on some low-end supporting products and processing for medium and large supporting enterprises to maintain operations. There are many medium-sized parts enterprises, and competition is fierce. Product technology level, price, and cost are key factors in competitive strength. After more than 20 years of development, Luosheng Group provides customers with comprehensive services and products. The products provided by Luosheng Group must ensure a quality level that satisfies every customer, listen to every customer's voice, including their praise and complaints, constantly pursue product uniqueness, and continuously improve and perfect services in order to lead the industry and promote its own enterprise. Luosheng Group is based on this positioning.
In the future, driven by the national development strategy of "three transformations" and the supply side structural reform, China's speed will shift towards Chinese quality. Luosheng Group is dedicated to "smart manufacturing" and improves product quality through technology. From raw material selection to forging, stamping, welding, precision machining, painting, testing and other links, Luosheng Group uses advanced manufacturing equipment and rigorous production processes to ensure product stability and quality consistency. We create every product with the spirit of craftsmanship, provide high-quality automotive accessories, forge extraordinary craftsmanship with conscience, and take durability and wear resistance as the core essence of our products. We strive to create excellent cost-effective quality in the market and sincerely give back to every customer who trusts Luosheng.